The New Widget Market Research Survey
A month ago we gave you a prototype of our widget to test and use in your home. Please complete this short survey to give us your honest opinions about the marketability of the widget.
Overall, how favorable or unfavorable is your opinion of the widget?
What do you like most about the widget?
What do you like least about the widget?
How often do you think you'd use the widget over the next year?
Once a week or more
2-3 times a month
Once a month
Every 2-3 months
2-3 times a year
Once a year or less
How interested would you be in buying this new widget if it were within your budget?
Not at all interested
Not very interested
About how much would you expect to pay for a new widget?
Overall, what would be the THREE most important factors in choosing a widget?
High quality construction
Good warranty & service
Recognized brand name
Good sales representative
Broad selection of accessories
In your opinion, what would be the
way to advertise the widget?
Display in store
Thank you for completing this survey!
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